Engineering for Real Estate
For residential developers, commercial property firms, and estate agents who need faster sales pipelines, digital agreements, and simpler compliance — without building a technology team in-house.
- Free 30-min call
- NDA on request
- Senior engineer on the call
Tools we wire together
Live signal
Domain-specific tooling, engineered in-house.
Every card below is a working pattern we've shipped or scoped for a real real estate client — not a wishlist.
Lead Capture & Sales CRM
Pull leads from 99acres, Magicbricks, and your own site into one CRM with automated follow-ups. No enquiry falls through.
Digital Agreements & e-Sign
Generate sale documents and collect legally valid e-signatures in minutes. No paper, no couriers, faster closures.
Automated Site-Visit Follow-up
WhatsApp sequences that book, confirm, and re-engage prospects automatically — sales focuses on conversations, not logistics.
Post-Sale Client Portal
Buyers track construction milestones, raise snags, download possession documents, and communicate directly — slashing post-sale support load.
Inventory & Pricing Dashboard
Live unit availability, pricing variants, and channel-partner visibility — across projects, towers and floor plans, on one screen.
Channel Partner & Referral Mgmt
Broker onboarding, deal attribution, commission calculation and payout — automated end-to-end, no spreadsheets.
RERA Compliance & Filing
Automated RERA registration paperwork, quarterly progress filings, and escrow-account reconciliation. Compliance moves from a panic before deadlines to a routine background task.
Launch Microsites & Lead Forms
Fast, conversion-optimised launch microsites per project, with embedded lead capture, Meta/Google pixel wiring, and automatic hand-off into your CRM.
Construction Progress App
Branded mobile app for buyers — milestone photos, video walkthroughs, snag-raising, and possession paperwork. Cuts post-sale call volume and improves NPS.
Tools typically used
The pain points real estate teams actually live with.
These are the workflows that quietly drain margin, staff time, and patience. Every system we build starts from one of these.
Hot leads going cold in hours
A buyer fills a form on 99acres. By the time sales calls them, they've spoken to three competitors. The first response wins — almost always.
Channel-partner attribution wars
Two brokers claim the same buyer. Without a system of record, you either overpay or sour the relationship. Either way, you lose.
Post-sale chaos until possession
Once the agreement is signed, buyers chase your team for milestone updates, payment receipts, and snag fixes — over WhatsApp, email, and phone calls.
RERA filings done on adrenaline
Quarterly updates assembled at the last minute from disconnected systems. One error in escrow reporting and the regulator gets uncomfortable.
Inventory visibility nobody trusts
Sales books a unit that finance already marked sold. Pricing variants live in three spreadsheets. Channel partners get stale availability.
Marketing spend with no answers
Crores spent on Meta and Google ads across project launches. The CFO asks which campaign drove the last 10 bookings. Nobody can say.
AI isn't bolted on. It's built into the workflow.
Specific, working uses of LLMs and ML in real real estateoperations — not generic “AI-powered” marketing.
AI lead scoring on portal feeds
GPT-classifies 99acres / Magicbricks / Housing enquiries by buyer intent, budget fit, and recency. Sales calls high-score leads first — same team, better conversions.
WhatsApp conversational nurture
An AI agent qualifies, schedules site visits, and re-engages dropped buyers in natural language. Sales steps in only when intent is hot.
Auto-attribution for split leads
When the same buyer surfaces via two sources, an LLM reviews communication history and surfaces a recommended attribution with reasoning — for a human to approve.
Project marketing copy at speed
Brochure copy, social posts, and email subject lines generated from a project brief — keeping voice consistent across launches and reducing agency lead times.
Site-visit recap summaries
Sales records the visit on WhatsApp; an AI transcribes and writes a one-paragraph recap into the CRM — no manual note-taking, no lost context.
Buyer Q&A assistant
Trained on your project FAQs, RERA documents, and floor plans, an in-app assistant answers buyer questions 24/7 — and flags genuinely-new questions for your team to address.
Discovery to production, no surprises.
A four-stage framework with AI capability called out at each step — so you can see exactly where machine learning earns its keep.
- 01
Discovery & pipeline mapping
We map your enquiry sources, sales SOP, and current CRM/portal stack. You leave with a written plan covering speed-to-lead, attribution, and reporting gaps.
AIAI-assisted lead-flow audit on your last 90 days of enquiries.
- 02
MVP in 4–6 weeks
We ship the one workflow that loses you the most money first — usually speed-to-lead automation or channel-partner attribution. Live, in production, with sales using it.
AILLM-bootstrapped CRM data model and seed automations.
- 03
Rollout across projects & sites
Project-by-project onboarding with channel-partner training, sales-team enablement, and parallel-run for one cycle. We're on calls with your team, not on email.
AIAuto-mapping of legacy spreadsheet data into the new CRM.
- 04
Run, measure & optimise
Monthly review of first-response time, site-visit conversion, and partner attribution accuracy. We tune the system quarter by quarter to the metrics that matter.
AIAnomaly alerts on stalled leads, missed follow-ups, and partner activity drift.
Built for the regulations you actually answer to.
Every system we ship comes with the controls and audit surface your inspectors will ask for — designed in from day one, not bolted on later.
RERA-ready filings
Project registration paperwork, quarterly progress reports, and escrow reconciliation built into the system. State-specific variants for Maharashtra, Karnataka, UP, and others.
DPDP Act 2023
Buyer personal data handled with explicit consent capture, purpose limitation, and data-principal request workflows — including portal-sourced leads.
TDS & GST automation
Auto-deduction of TDS on property transactions, GST treatment of advance payments, and direct integration with Zoho Books or Tally for filings.
e-Sign & Aadhaar compliance
Legally-valid e-signatures using Aadhaar eSign and DSC, with audit-grade evidence packets ready for any future dispute.
How we'd approach real real estate engagements.
Concrete scenarios, scoped from real conversations. Each one is a pattern we'd execute on day one.
Channel-partner network — paying brokers without spreadsheets
The disciplines that make this work.
Common questions answered.
Can you integrate with our existing CRM (Sell.Do, Zoho, HubSpot)?
Where is buyer data stored?
How long until we're live for one project launch?
Can you handle RERA filings end-to-end?
How do you measure success?
You're a new firm — why work with you?
Ready to modernize your real estate stack?
Tell us where you are. We'll scope it, estimate it, and walk you through exactly how we'd approach it.
Get in touch